Grand Hotel at Mackinac Island, Michigan celebrated its 125th Anniversary in 2012 by commissioning Grandin Hood to publish a commemorative coffee table book to mark the milestone event. It continues to be among the most popular mementos the Hotel sells today.
From the initial order of 10,000 books, 1,000 were designated to be enhanced as “Special Edition” copies, signed by the Grand Hotel’s longtime and venerated owner. The signed books were offered as part of the 125th Anniversary package, which filled quickly.
Additionally, during that first and the following six-month season, enough copies were sold to exceed their full investment. Over the course of six subsequent years, the book has enjoyed continued success as a VIP amenity gift and generated a handsome profit through brisk sales.